India Festival is hosted by FIA, to create awareness about the Indian culture, adding to the cultural diversity of Ohio. FIA hosts many events throughout the year in Central Ohio that involves the local community in productive activities. The festival is a one of its kind event presented by Indian community annually bringing the diversity of Asian Indian culture with all its splendor and Indian entertainment to central Ohio. India festival attracts the largest gathering of the Indian community in a single event in Columbus from Ohio and surrounding states. The event is extremely popular among the Ohio locals in Columbus and surrounding areas attracting college students, faculties, health professionals, vendors from across the country, entertainers, artists, people interested in Indian culture, those seeking Indian style entertainment and ethnic artifacts. This event offers an excellent opportunity to businesses to increase exposure of their products and services to the diverse audience at India festival.